Magic Number for NZ Herald
NZ Herald’s podcast cater to a wide audience. Image supplied.
The NZ Herald is celebrating having 10 of its podcasts ranked in the top 100* for the first time in the history of the NZ Triton Podcast Ranker.
NZ Herald’s podcast network boasts a vast range of news and entertainment podcasts including daily news podcast The Front Page, financial education podcast tackling common money problems Cooking the Books and a podcast debunking costly wellbeing fads The Little Things.
The array of topics has enabled the podcast network to appeal to a wide audience, and the latest NZ Triton Podcast Ranker showcases its continual growth with six of the network’s podcasts all recording their greatest monthly downloads to date.
New Zealand Media and Entertainment (NZME) Acting Managing Editor Murray Kirkness says NZ Herald’s podcast network plays a vital role in keeping Kiwis up to date on topics impacting their lives.
“As one of New Zealand’s leading news platform, we’re committed to sharing the news worth knowing in a range of formats that appeal to our audiences. While the format of news is ever-changing, what doesn’t change is the quality of our work,” he says.
In the monthly NZ Triton Podcast Ranker, NZ Herald’s The Front Page retained their position as the fourth top podcast and reached their best audience yet with more than 155,000 downloads.
The podcast’s host, Damien Venuto, says each week day the team continue to dive into some of the biggest new headlines, including the Silicon Valley Bank collapse, the cost of living crisis and the protests when Posie Parker visited New Zealand.
“I’m always so pleased to see that each month, more and more listeners are joining me in uncovering the detailed background of these stories,” Venuto says.
One Day You’ll Thank Me, a podcast navigating parenting in modern-day Aotearoa, also celebrated a new record for largest monthly downloads and cracked a new record for its top episode as well. The podcast will return for a fourth podcast season in June.
NZME’s Head of Digital Audio James Butcher says the NZ Herald podcast network has done a phenomenal job of developing a diverse and expansive collection of content that appeals to Kiwis from all backgrounds and across a wide range of interests.
“NZ Herald’s podcast network really has something for every NZ Herald reader, and it provides a huge opportunity for advertisers to be selective and engage directly with their desired customers,” Butcher says.
The results follow a series of successes for the NZ Herald podcast network.
Recently Across the Board won Silver for Best Business podcast at the prestigious New York Festivals Radio Awards 2023, Straight Up with Niva Retimanu and Beatrice Faumuina has been nominated for Best Original Podcast – Episodic/Ongoing at the 2023 Voyager Media Awards, and Cooking the Books became the first NZ Herald podcast to cross two million global downloads.
NZ Herald’s entire podcast network can be found on iHeartRadio, or wherever you get your favourite podcasts.
Source: NZ Triton Podcast Ranker March 2023
